Benefits Of The Diffusers

The Scent of Spending – How Fragrance Drives Consumer Behaviour

Post byAltitude Creative

Why Scent Marketing Increases Consumer Spend

What if one invisible element could make shoppers stay longer, feel better, and spend more? Scent is that element. It's no longer an add-on — it's a strategic tool.

Picture: Scent Australia

 

The Psychology of Spending

Scent influences dwell time and mood. It lowers stress, increases perception of quality, and encourages browsing. Research shows a 20–30% uplift in consumer spend in scented environments. From luxury fashion to auto dealerships, brands are seeing the results.

 

Diffusers & Brand Extensions: A Dual Strategy

At Scent Australia, we create custom scent delivery solutions, including dry diffusers, HVAC units, and scented merchandise. Diffusers elevate the in-store experience; merchandise takes the brand home.

Check out how Camilla and Assembly Label use scent to define their brand tone.

 

Picture: Scent Australia

 

Drive Your ROI With Scent

We’ve seen firsthand that adding scent results in longer dwell time, greater purchase intention, and more customer engagement — online and in-store.

 

Start Creating Your Signature Scent

Enquire About a Similar Setup

  • Popular
  • Recent
  • Popular
  • Recent