Benefits / Evidence of the effectiveness of scent marketing
Scenting is a cost effective way to grow your business and offer a top-notch atmosphere to your visitors.
Refreshing and luxurious scent will increase revenue from guests who will stay longer, have more fun, spend more, and return more often for an engaging, positive experience.
Ambient scenting will help guests to form positive associations with your business, so your club will be first in their thoughts when they are looking for a great night out.
Create strong connections between customers and your brand, make them feel special and appreciated with a subtle yet luxurious ambiance diffused throughout your club.
Enhance an ambiance that makes club goers reluctant to leave and keen to immerse themselves deeper, into a multi-sensory adventure they aren’t likely to forget.
Perception of quality
Scent enhances dancing activity and mood, improves a customer’s evaluation of their club experience, the music, and their perception of food and beverages.
A diffused pleasant fragrance will mask unwanted odours and improve the perceived quality of the environment.