Scent Australia News Blog. All News Related to Scent Marketing

Driving its way through scent: the automotive industry

To differentiate themselves from the competition, more and more car dealerships are using a multisensory strategy. Having more senses involved in...

What is Scent Marketing? SBS French asked us questions about the discovery of scent marketing and how it affects our everyday life. At Scent Aust...

Our co-director Andrew O'Keefe has discussed with the Daily Telegraph how scent marketing can improve guest experience in the Real Estate Indust...

We all love to feel that we really kicked it at the gym but to smell it is not so glamorous! This is why many gyms around the world are using sc...

Scent Australia has created a luxurious Signature Scent, now diffused in Furla stores around Australia. Furla is an Italian luxury brand speci...

Ever wonder if that hint of fig & lavender you detect when you enter a particular hotel is a faint whiff of lovely perfume? Most likely it's ...

The scent of chocolate in a bookshop has a positive effect on people and make them want to buy romance novels. Researchers at Hasselt and An...

Scent marketing is a great way to increase sales and retain customers, creating long term loyalty. 1. Create emotional connection Scent is the mos...

At Scent Australia, we pride ourselves on customer service. Our best rewards come from your satisfaction. Have a look at this amazing review writt...

Scent Australia creates the new scent of Samsung Australia Scent Australia was asked to create an inspiring and captivating aroma for the newe...

A recent article in the Beauty New Zealand online publication reported that for the majority of businesses, communication with their customer is ...

Scent Australia representative Daniel Green was recently interviewed on Sky News Business regarding the use of scent for marketing. Contact Us ...

Please contact us to find out where you can smell this wonderful story - we are happy to share it but don't want to announce it to the world. We ...